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BCMMedia Reflecting on 2024: Keeping the Proper Perspective
As Thanksgiving approaches, we reflect on the lessons learned from Hurricane Milton and the importance of gratitude for family, community, and the trust of our ...
The Future of Advertising: Looking Ahead to 2025
As 2025 approaches, the marketing landscape is set for transformative changes. From the rise of AI-driven strategies to the integration of brand and demand planning, ...
Advertisers Adjust to Today’s NFL Viewing Habits
With the NFL's ever-evolving broadcasting landscape, advertisers are adapting their strategies to reach both traditional and streaming audiences. Find out how brands are navigating this ...
Emerging Trends in Advertising: New York’s Resurgence and the Rise of AI
The advertising world is experiencing significant shifts, with many agencies returning to New York and embracing trends like outsourcing and AI. However, the real key ...
Reflecting on Milestones: Cherishing Life’s Most Precious Moments
July is Milestone Month, a time to reflect on life’s significant moments. From college graduation to marriage and raising children, each milestone holds a special ...
The Importance of Time Off: Enhancing Employee Wellness and Productivity
As we hit the year's midpoint, it's vital to reassess our plans and prioritize employee well-being. June, Employee Wellness Month, highlights the importance of taking ...
Unlocking the Advertising Puzzle: Navigating Digital Success with Data-Driven Strategies
In today’s advertising, metrics reign supreme. Agencies track data meticulously, guiding clients towards strategic success in the digital realm.
Honoring Dan Colangelo This Parkinson’s Month
In the quiet strength of my father, Daniel Colangelo, Parkinson’s found an adversary unlike any other. Throughout his courageous decade-long battle, he remained the epitome ...
How Artificial Intelligence Effects Communication
How Artificial Intelligence Effects Communication Artificial intelligence is infiltrating every business, but especially the communications industry. While its influence has been steadily growing, AI figures ...
Options Explode for Slicing Up Advertising Pie
Televised sports continue to attract the large crowds that advertisers crave. No more evidence is needed than the NFL playoff game between Kansas City and ...
BCM Media President Finds Life-Changing Role as Mentor
BCM Media President Finds Life-Changing Role as Mentor There are very few volunteer opportunities that qualify for the term “life-changing.” Brenda McKenna found such a ...